Juice drinks brand, Tropicana, is giving retailers the chance to win a share of a £5,000 prize pot, as well as running a Peel a Deal on-pack promotion for consumers.
Retailers can enter the competition by buying any Tropicana, Naked or Copella single-serve packs until 10 August 2025. They then need to download or log into the Shopt app, which is free to use and already has more than 19,000 active and highly engaged retailer users and upload their invoice. Every week, winners will be chosen to receive £100s worth of vouchers to spend over the summer.
In addition, shoppers can be in with a chance to win top prizes such as flights, hotel stays, tech gadgets and more, simply by purchasing any Tropicana, Naked and Copella single serve packs. Tropicana Sparkling and single-serve pricemarked packs are also included in the promotion.
“We wanted to recreate the success of the Peel a Deal shopper campaign, but with a firm focus on rewarding retailers,” said George Tuck, Head of Impulse – Wholesale, Tropicana. “Retailers are the beating heart of the communities they serve, and we’re delighted to give something back to them this summer.
“We carried out a survey with retailers to find out what they would value most from a competition. We then used this feedback to create the competition, using the platform that was proved to be most effective.”
