Tag: Spirits

Chivas Regal
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Chivas Regal promo is bang on the money

Chivas Regal is partnering with Bang & Olufsen to give shoppers the chance to win one of 10...

Good Spirits Co accepting award
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In Good Spirits after award

Recently, there has been a strong focus on innovation in spirits. Shane Goodbody and his team at The...

IWSC Trophy
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Whyte & Mackay named UK Spirits Producer of the Year

Whyte & Mackay has been awarded the International Wine and Spirit Competition Trophy for ‘United Kingdom Spirits Producer...

Southern Comfort
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Southern Comfort brings back PMPs

Bacardi Brown-Forman Brands is reintroducing pricemarked packs on its 70cl Southern Comfort Original format this Christmas. Available this...

Bottles of spirits
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Lift your Christmas spirits sales

Following the launch of Maxxium UK’s ‘Know Your Store’, a guide to maximising spirits profits specifically in the...

Chivas Regal 12 year old
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New look for Chivas Regal 12YO

Chivas Regal has unveiled a contemporary new design for its 12 Year Old bottling, which rolls out from...

Bottles of whisky
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Mapping out our whisky range

Working with Maxxium, we have produced an attractive set of POS that helps our customers understand the world...

Making cocktails
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Absolut aims for taste perfection and introduces new bottle design

Absolut is launching a new ‘Taste Perfection’ brand platform to celebrate classic vodka cocktails, as well as introducing...

Catto's whisky
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Catto’s celebrates founder with new-look design

International Beverage’s blended Scotch whisky Catto’s has received a new bottle and packaging design, set for release next...

No drink driving
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Beer, wine and spirits producers show progress in reducing harmful drinking

CEOs of the major global producers of beer, wine and spirits - including Pernod Ricard - have published...