Tag: smirnoff

Smirnoff Mango and Passionfruit Twist
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Smirnoff keeps the flavours coming

Smirnoff has expanded its new flavour range by introducing Smirnoff Mango & Passionfruit Twist (70cl, 37.5% ABV). With...

Smirnoff secret diamonds promotional bottle
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Diamonds aren’t forever: Smirnoff unveils limited-edition sparkler promo

Smirnoff is launching a nationwide promotion to win a diamond this September. The ‘Smirnoff 21 Diamonds’ campaign will...

Smirnoff Raspberry Crush
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Smirnoff’s new crush

With flavoured vodka experiencing 30% year-on-year growth, Diageo has introduced new Smirnoff Raspberry Crush (37.5% ABV) to the...

Smirnoff and Fever-Tree
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Smirnoff and Fever-Tree spritz up summer

Smirnoff No.21 is collaborating with mixer brand Fever-Tree to champion Spritz serves this summer. A £2m integrated ‘Spritz...

Gordon’s Pink Martini and Smirnoff Passion Fruit Martini
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Diageo taps into premium premix trend

Diageo has launched a pair of new premix cocktails under two of its most popular spirits brands. Gordon’s...

Smirnoff Seltzers
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Smirnoff joins the Hard Seltzer party

Diageo’s vodka brand Smirnoff become the latest big player to enter the alcoholic sparkling water market with the...

Smirnoff infusions
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Smirnoff joins the infusions party

With fruit infusions very much on-trend in the off-trade at the moment, Smirnoff has launched – wait for...

A millennial
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Targeting the millennial pound

The young adult market represents a huge opportunity for retailers willing to build a targeted offer around their...

Smirnoff and Spotify Equaliser
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Smirnoff and Spotify level out your playlist

Smirnoff has extended its ‘Equalising Music’ global campaign through a new partnership with Spotify that promotes equality for...

Smirnoff responses to LGBT+ trolls
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Smirnoff to #chooselove in response to online haters

Smirnoff is raising awareness of the need to stand up to online prejudice with the launch of its...