Tag: KP

Tyrrells Crisps
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Tyrrells unveils Tyrrellbly tasty £2m campaign

KP Snacks will support its Tyrrells range with a £2m marketing investment in the first half of this...

KP snacks range
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Take lunch to the next level with KP

KP Snacks has launched its biggest ever cross-brand promotion. The campaign offers shoppers the chance to win a...

KP Nuts
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KP Nuts relaunches with new pack and £1.3m campaign

KP Snacks has unveiled a redesign for its flagship KP Nuts range, which offers a brand-new look and...

Healthy snacks
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Healthy growth looks set to continue

New research from HIM suggests that healthier eating will be important to 20 million people in the next...

McCoy's Muchos ad
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Mexican flavour calls for McCoy’s

KP Snacks has unveiled a £4m marketing campaign for its new-ish McCoy’s Muchos, which launched in January. Following...

McCoy's Win Gold packs
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McCoy’s £10k Win Gold promo returns

McCoy’s has launched its ‘Win Gold!’ on-pack campaign for a third year running. The competition gives shoppers the...

KP pacKPromise pellets
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KP unveils new packaging pledge, pacKPromise

KP Snacks has launched a nationwide recycling scheme for bagged nuts, popcorn, crisps and pretzels as part of...

KP price-marked packs
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KP launches three new PMPs

KP Snacks has extended its £1 price-marked pack range with the addition of Wheat Crunchies and latest NPD,...

Hula Hoops Flavarings
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Big marketing spend for Flavarings

KP Snacks has announced a £2m advertising campaign for Hula Hoops Flavarings. Running from 4 March through to...

McCoy's Muchos
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McCoy’s puts fun into snacking with Muchos

McCoy’s has unveiled new Muchos: a crescent-shaped folded tortilla crisp that taps into the growing popularity of Mexican...