Tag: Julio Guijarro

Wrigley PMPs
877 views

Wrigley expands PMP range

Wrigley is rolling out three new pricemarked packs (PMPs) from some of its best-performing brands. From February, Extra...

Wrigley's Extra Cool Breeze bottle format
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Wrigley takes to the bottle

Wrigley’s Extra sugarfree gum bottle range is expanding with the launch of Extra Cool Breeze 60 pellet bottles....

Colour Run participants
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Colour Runs itself to a standstill

Skittles’ nationwide series of Colour Run events has jogged over the finishing line, at which over 60,000 consumers...

Time to Shine
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It’s time to shine with Wrigley’s Extra

The latest TV campaign from Wrigley’s Extra kicks off on Sunday (17th July) with an advertising ‘road-block’ across...

Wrigley's Extra Smile Back Project logo
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Wrigley’s Extra puts the smile back on children’s faces

This year’s National Smile Month – which kicked off on 16th May - sees Wrigley’s Extra launch The...

Wrigley Extra
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Wrigley hopes new format will generate Extra sales

Wrigley is adding to its Extra range with the launch of an exclusive format for the convenience channel....

Wrigley
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Dental research will leave retailers smiling

Wrigley has highlighted an opportunity for retailers to boost gum sales in the light of new research published...

Wrigley Extra Ice Spearmint flavour
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Wrigley brings back Spearmint

Wrigley relaunching its Extra Ice Spearmint flavour with a new taste and packaging design. Designed to capitalise on...

Marvin and Rochelle Humes
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‘Best taste ever’ for Wrigley’s Extra

Wrigley has signed up celebrity couple Marvin and Rochelle Humes to promote their association with National Smile Month,...

Wrigley's Extra sugarfree chewing gum
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Wrigley announces ‘best taste ever’ and new identity for Extra

Wrigley has unveiled a new taste and revamped packaging design for its gum brand Extra. The product re-formulations...