Tag: Cheese
Dairylea rebrands as Dareylea
Dairylea is aiming to get families out of their comfort zone this summer through a new on-pack campaign....
Philadelphia launches new Snacks range
With adult snacking on the rise in the processed cheese segment, Mondelez has unveiled new Philadelphia Snacks. The...
Mini Babybel gets wound up over new cheese
Mini Babybel is extending its range with the launch of Mini Babybel Spirolls. Rolling out exclusively in Asda...
Time for the good life with Président
Lactalis McLelland brand Président has launched a new advertising campaign to promote its cheese and butter products. The...
Dairylea launches super-cool super-cheesy summer promo
Dairylea is giving families the chance to win “super-cool or cheesy” prizes with its latest on-pack promotion. Running...
Squeeze the cheese
Cheese is a vital category in Fresh & Chilled, and there’s lots for retailers and consumers to get...
Galbani unveils £1m media campaign
Lactalis McLelland has launched a £1m advertising campaign in support of its Galbani cheese brand. The campaign, which...
Cathedral City with Crackers & Pickle relaunches as Lunch Pack
Dairy Crest has relaunched its Cathedral City with Crackers & Pickle under the new name 'Lunch Pack'. A...
Cathedral City takes a bigger slice of the market
Dairy Crest has expanded its Cathedral City sliced cheese range with the launch of The Big Slice. The...
Philadelphia savours packaging refresh
Soft white cheese brand Philadelphia has wrapped up its range in a fresh new packaging design. The new...