Swizzels has launched a new Triple Dip to mark the 50th anniversary of its cherry and orange Double Dip.
The new product features three sour sherbet flavours – strawberry, apple, and blue raspberry – alongside a Swizzelstick for dipping. It joins the brand’s countline range with a RSP of 50p.
The launch taps into demand for sour confectionery while refreshing a nostalgic format, with bold packaging designed to stand out on countertop displays and drive impulse purchases.






