Spar sees festive sales spike

Louise Hoste

Spar UK recorded a rise of 2.6% in like-for-like retail sales over the four-week Christmas period to 29 December 2019, with the fourth of these weeks seeing a 7% jump in like-for-likes.

The symbol group put the numbers down to its focus on fresh and availability.

Louise Hoste (pictured), Spar UK Managing Director, said: “Our performance over the festive period shows that we are responding well to shopper demands, with excellent marketing initiatives, and communication of the role our stores play in local communities. This has driven sales and the results prove that convenience is still key for shoppers at Christmas.

“As we start 2020, our focus is on converting those Christmas emergency shoppers into more loyal everyday shoppers, while at the same time developing our store formats ensuring we provide the most convenient and best proposition in the UK.”