Coca-Cola Europacific Partners has expanded the Schweppes range with Schweppes Cherry Pepper Soda, a new flavour that combines juicy sour cherry with a delicate black pepper kick.
Available now, the variant targets adults looking for more adventurous flavour combinations for at-home and social occasions.
It rolls out in 150ml 12-can multipacks at RSP £6.30, designed for regular at-home consumption and occasion-led purchases.
Integrated support spans social media, influencer partnerships, PR and out of home, with free POS available via MyCCEP (app and online).
The launch taps one of the Soft Drinks category’s fastest-growing flavour trends, with cherry-flavoured carbonates growing at more than 200% year on year, while sweet-and-spicy profiles gain momentum as adult consumers seek more complex tastes.
Schweppes is now worth nearly £84m in value sales and is the second-largest mixer brand, continuing to outperform the total mixers category in value growth and driving premiumisation across adult sparkling occasions.
