To celebrate the cinema release of ‘Star Wars: The Mandalorian and Grogu’ Robinsons is launching two limited-edition flavours: Mango-Lorian Blast (Starfruit & Mango) and Beskar Berry Blend (Pomegranate & Blackberry).
From 8 April, Mango-Lorian Blast and Beskar Berry Blend will be available in: Robinsons Double Concentrate 1l, featuring ‘intergalactic sparkle’; Robinsons Ready-to-Drink plain and price-marked packs; and Fruit Shoot eight-packs across the convenience and grocery channels, ahead of the movie launch on 22 May.
In addition, Robinsons Core Orange and Apple & Blackcurrant 1.75l and 1l formats and Robinsons Minis 66ml format will feature themed packaging.
The tie-up will be supported with national out-of-home advertising.
