Radnor Hills has launched its new Radnor Spring carbonated soft drink in a £1 price‑marked pack (PMP).
The independently owned soft drinks company says the PMP move offers “great profit margins” for the trade.
Positioned as a juicy, low‑calorie carbonated drink with added B vitamins, Radnor Spring uses the brand’s Welsh spring water, naturally rock‑filtered and rich in trace minerals. All bottles are 100% recyclable.
The range is available now in cases of 12 × 500ml for wholesalers and independents. Flavours are Black Cherry & Blackcurrant, Mango & Passion Fruit, Pineapple & Grapefruit and Strawberry & Raspberry.
Radnor Hills introduced its first PMPs last year with flagship brand Radnor Splash. The Radnor Spring launch is backed by nationwide sampling, giveaways and engagement days, and will be showcased at The Unitas Trade Show at the Exhibition Centre, Liverpool, 11–12 March.
Email sales@radnorhills.co.uk for trade enquiries and free samples.
