Nisa retailers launch BWS deals

Nisa Local Greenock

Nisa retailers are launching a series of ‘One Week Deals’ on a popular beers, wines, and spirits lines ahead of the festive season.

The symbol group’s ‘One Week Deals’ campaign, which launched in September, provides Nisa partners with 15 one-week deals, running through to the first week of 2022.

The latest deal, in stores from 10-16 November, sees Gordon’s Premium Pink Gin 1l on offer at £18, offering a saving of £10.79 off the RRP. Next week Freixenet Prosecco 75cl will be available for £8.75, while shoppers can pick up Baileys Original 70cl for £10 from the 24-30 November, saving £6.95 off the RRP.

The One Week Deals campaign is supported by dedicated in-store point of sale and each of the deals will feature on the Nisa consumer leaflet, in national press adverts, on Nisa FM, and across all digital channels.

Danielle Sylvester, Wholesale Category Controller at Nisa, said: “The One Week Deals promotion continues Nisa’s strong focus on value and will support Nisa partners in driving sales over this key trading period in the run up to Christmas and New Year.

“Shoppers will already be on the lookout for great deals on Christmas gifting lines, as well as tipples for the big day or any festive get-togethers with friends and family, so Nisa retailers will be perfectly placed to cater for these occasions with some strong offers on popular drinks lines this month.”

Cadbury Creme Egg December 21-January 22 section banner