Mondelez International has launched Maynards Bassetts Classic Fruit Mix gummies comprising four of consumers’ favourite flavours.
Rooted in British heritage, the non-HFSS sweets come in Apple, Cherry, Strawberry and Blackcurrant flavours. Made with real fruit juice, no preservatives and natural flavours and colourings, Classic Fruit Mix is available in both 110g non-PMP and £1.35 PMP formats.
Jenna Lee, Brand Representative for Maynards Bassetts, said: “Maynards Bassetts has been setting the juice loose for decades and we couldn’t be happier to announce this new addition to the portfolio. Classic Fruit Mix contains some of our customers’ favourite flavours wrapped up into one pack, which is HFSS-compliant and brings a touch a nostalgia to a ‘proper’ grown up treat.”
Perfect for sharing with friends and family, Classic Fruit Mix is sure to drive sales for stockists by enticing customers old and new with its delicious innovation rooted in juicy natural flavours.
