Fruity chew brand Maoam is back on TV screens with the return of its ‘Full On… Till It’s Gone’ advert.
On air for 15 weeks, the ad is expected to reach more than eight million consumers.
The £2.2m campaign features Stripes as the hero product and supports a heavy trade plan for the remainder of the year.
Bethan Rawstron, Brand Manager at Maoam, commented: “There was a great deal of love for our advert when it first launched in 2016; it appealed to existing fans of the brand and helped us to really engage with new consumers.
“Fast-paced and full of fun, it captures and communicates the essence of the brand and the uniqueness of our product and we are very excited to see it back on TV!”
