Shelfhelp.co.uk, P&G’s category advice hub for c- stores, is giving retailers a chance to boost their laundry fixture by winning one of 35 cases of Lenor Unstoppables.
Retailers and convenience store staff simply need to sign up to the free members area on shelfhelp.co.uk and click “Enter me into the prize draw” before midnight on June 15. The lucky winners will each receive an outer of Unstoppables, which includes six units.
Sandeep Hegde, P&G’s Director for Convenience, Wholesale & Club Channel, said Unstoppables has proven popular with shoppers.
“The competition gives retailers the opportunity to trial the product in-store and see for themselves the incremental sales and repeat purchases it can generate,” he added.
The new free ShelfHelp members’ area from P&G also provides exclusive access to the latest ShelfHelp planograms, regularly updated case studies and category insights from P&G experts, as well as free content for retailers to use on their social media platforms.