I heart Wines has secured a national listing with One Stop, taking a core lineup of Pinot Grigio, Sauvignon Blanc, Rosé and Malbec into more than 2,800 stores ahead of Christmas.
The brand said the move strengthens its convenience presence and visibility, adding to distribution built across UK grocery and impulse channels.
Circana data places I heart Pinot Grigio as the number‑one SKU in UK convenience, which a brand spokesperson said underlines I heart Wines’ “strong rate of sale and value contribution for retailers”.




