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Girish Jeeva invests in age verification tech and new wheels

Girish with John Vallis, Senior Business Development Manager - Biometrics at Innovative Technology
Girish with John Vallis, Senior Business Development Manager - Biometrics at Innovative Technology

Glasgow-based entrepreneur Girish Jeeva has installed new age verification kit at his Barmulloch Premier store and expanded his fleet of home delivery vehicles to six to keep up with astronomic sales growth of over 30% month-on-month.

Having already seen positive results from age verification devices at till points, which he claims have boosted staff confidence and significantly improved safety and efficiency, Girish Jeeva has invested in an extra age verification system at the entrance to the beer cave in his Barmulloch store to boost security and deter shoplifters.

“This new layer of security adds a proactive step: customers are now verified before even entering the beer cave,” said Girish.
“This not only reinforces age restrictions but also acts as a strong deterrent to anyone with bad intentions. By requiring verification via camera at the entrance, potential shoplifters know they’ve already been seen and recorded — making it much harder for them to act unnoticed.
“It’s still early days, but we’re excited about the impact this could have.”

Meanwhile, the retailer’s home delivery service has gone from strength to strength since becoming a 24 hour operation in February. “It’s proven to be one of the smartest decisions we’ve made,” he said. “Since then, we’ve reached milestones we never imagined… including breaking into six-figure territory!”

To keep up with demand, he has invested in three additional delivery vehicles, bringing the total to six. The new vehicles feature showstopping wraps, boasting a striking purple to yellow gradient and cartoon avatars of Girish.
“A huge thank you to our amazing partners at Snappy Shopper – they truly back retailers with vision and drive. We couldn’t have done this without their support,” said Girish.
“And of course, we can’t forget the brilliant team at Shore Wraps Ltd and our boys at Empros Retail Ltd for consistently coming through with cracking designs that turn heads. We’re sure they’ll be busy again soon wrapping the next round of vehicles!

“Here’s to continued growth, bold decisions, and serving our customers 24/7!”

 

 

 

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This publication contains images and information relating to tobacco products. Please do not view if you are under the age of 18 years old.

This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This publication contains images and information relating to tobacco products. Please do not view if you are under the age of 18 years old.