Mars Chocolate Drinks and Treats has added Galaxy Spread to its growing range of chocolate spreads.
Galaxy joins Maltesers Teasers, Twix and Bounty in the range, which is collectively worth £1.5m and growing at 38% year-on-year.
Chocolate Spreads are now worth £67m, representing 15% of the sweet spreads market, with one-third of UK households spending in the category.
Michelle Frost, General Manager at Mars Chocolate Drinks and Treats, commented: “We are extremely excited for Galaxy Spread to join our range of iconic brands in spread format. Our chocolate spread range has proved incredibly popular with consumers drawn to the familiar brands and we are confident that Galaxy Chocolate Spread will continue to fuel this growth.”
Galaxy Chocolate Spread is available now in a 200g jar, RSP £2.
