Confectionery firm Ferrero has launched a new trade website which has been developed in consultation with retailers and benefits from a more simplified navigation. The company says the new website will provide retailers with clear advice on Ferrero’s brands like Kinder, Nutella and Ferrero Rocher, as well as step by step category advice on kids’ confectionery, gifting, pocket confectionery and spreads to help retailers grow their sales. The site has been designed to be as user friendly as possible in order to be accessible for busy retailers, and viewable on a tablet when in store or on a computer. Retailers can also order Ferrero’s standout POS or ask advice from Ferrero’s very own virtual sales rep, which gives more retailers than ever access to Ferrero’s expert advice.
You can see what you think of it at http://www.ferrero-trade.co.uk
