Fanta has partnered with Universal Pictures and Blumhouse to launch a global Halloween campaign featuring four horror characters: Chucky, Freddy Fazbear, The Grabber and M3gan.
The collaboration coincides with the release of Black Phone 2 (in cinemas 17 October) and Five Nights at Freddy’s 2 (5 December), both from Blumhouse.
The characters appear on limited-edition Fanta cans, including a new flavour: Fanta Forest Berries Zero Sugar, created for Chucky. Other pairings include The Grabber on Fruit Twist, Freddy Fazbear on Orange Zero Sugar and M3gan on Lemon. Fans can scan QR codes on cans to access exclusive content.
The campaign will run throughout September and October, with the horror icons appearing on packaging, in stores, vending machines and real-life experiences.
The full Fanta Halloween Collection is available nationwide.
