Desi Daru Vodka has signed an exclusive UK distribution agreement with Speciality Brands, positioning the British‑Indian label for wider national rollout across on‑ and off‑trade.
Launched in 2023, the brand is already listed in premium bars and restaurants and has established a presence in retail, with foundations laid for further UK growth.
The range combines English winter wheat with Alphonso mangoes from Maharashtra.
Desi Daru’s Alphonso Mango Vodka has taken a string of top honours, including World’s Best Flavoured Vodka at the World Vodka Awards, five Master Medals plus Taste Master at The Spirits Business Vodka Masters, 99 points at the IWSC and a 3‑Star Great Taste Award.
The company also runs a ‘One Sip, One Day’ initiative, pledging that every 25ml serve funds a day of clean drinking water for one person, with each bottle supporting a month’s supply.
