Forward-thinking Glasgow retailer, Girish Jeeva, relaunched his Barmulloch store last Friday following a £100,000 investment and SLR was one of the first in line for a store tour.
The revamped outlet, which has switched symbol groups from Premier to Costcutter, boasts a new layout, a bigger food to go offer and a major fresh and chilled overhaul. Girish is hopeful that the changes will enable him to grow weekly turnover from £75–£80,000 to £100,000 before the end of 2026.
The fresh and chilled range has expanded by over 50% from 12m to 18.5m. When announcing his switch to Costcutter, Girish told SLR: “The key driver behind this move is access to Co-op own-brand products. Our main focus for 2026 is fresh. We’ve worked hard to strengthen every other category, and fresh is the final piece of the puzzle.”
Alongside a vastly increased fruit and veg offer, which includes, aubergines, squashes, spring onions and pineapples, the store features a strong selection of fresh meat and fish, providing plenty of ‘meal for tonight’ options.
The new offer includes an increase in healthier lines including healthy ready meals, protein milkshakes and protein bars.
Customers looking to treat themselves are also catered for with an Equi’s soft scoop ice cream counter.
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The shop’s food to go offer is bigger and better with Rollover hot dogs, Frozen Fanta and Costa Coffee all part of the mix.
Chilled food to go has welcomed the addition of handmade Highland sandwiches, wraps, salad bowls, and cheesecakes flavoured with popular confectionery brands including Oreo, White Kinder Bueno and Maltesers, as well as Scottish Tablet.
The store has moved to 24-hour opening and continues to offer 24hour deliveries via Snappy Shopper.
The shop’s beer cave has been rebranded ‘Booze’ and further down the line Girish plans to become a dual-branded Costcutter Bargain Booze outlet with a specialist beers, wines and spirits store-within-a-store concept.
Premium vodka brand AU was on hand to support the store launch.
Jamie Davison, Retail Director at Bestway Retail, attended the ribbon cutting.
When Girish announced his change of symbol group, Jamie said: “Retailers like Girish embody the entrepreneurial spirit at the heart of Costcutter. We’re proud to be supporting his ambitions and look forward to a very successful partnership.”
Costcutter Regional Controller, Rich Hague, said: “Girish’s store relaunch was awesome! Over 30 suppliers helped out, and I’m super proud of how hard everyone worked to make it happen. The numbers are great, and working with Girish’s team has been a real pleasure.”
