Product News

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From the Bar campaign set to boost Diageo premix sales

Diageo has announced the launch of a new campaign for its premixed drinks portfolio. ‘From the Bar’ will...

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Camel turns 100

Camel is celebrating its centenary this year and to recognise this landmark, JTI is launching a series of...

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Butterkist moves into savoury popcorn

Butterkist has announced the launch of a range of savoury popcorn. The range encompasses Sour Cream & Chive,...

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Packaging refresh for Laphroaig

Laphroaig Single Malt Scotch Whisky, distributed by Maxxium UK, has revealed a packaging refresh across its portfolio. The...

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Irn-Bru looks to the skies for new campaign

Irn-Bru is launched a new summer promotional campaign titled Bru-Skies. As part of the campaign, AG Barr will...

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Mexican Rustlers Burrito

Kepak Convenience Foods Hot, Quick & Tasty food specialist Kepak Convenience Foods is tapping into the growing demand...

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McEwan’s turns Red

Wells & Young’s has underlined its belief in the strength of its McEwan’s ale brand with the launch...

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McVitie’s muffins go mini

The McVitie’s Cake Company is set to mix up the Eat Now cake market with the launch of...

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Tennent’s limited edition T can

In 1994, a few thousand music fans first packed their tents for an ambitious new music festival for...

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Heineken to brew Kingfisher in UK

Kingfisher Beer Europe (KBE) has announced that Heineken will brew Kingfisher Beer in the UK on its behalf,...