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Casillero del Diablo launches campaign with Orlando Bloom

Orlando Bloom with a bottle of Casillero del Diablo

Casillero del Diablo has launched the latest instalment of its ‘Wine Legend’ campaign across UK media, starring British actor Orlando Bloom.

The campaign is running until 31 December and is expected to reach 14.1 million adults across Netflix, Amazon Prime, Disney+, Sky VOD, ITVX and All4.

Bloom, who was unveiled as Casillero del Diablo’s global spokesperson in June, takes on the role of storyteller in the new advert, which revisits the legend behind the wine brand’s name.

The campaign revisits the story behind Casillero del Diablo’s historic wine cellars, bringing the long-running ‘Wine Legend’ story into a modern setting.

It forms part of an international campaign rolling out throughout 2026 in markets including Chile, Brazil, Mexico and Ireland.

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This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This publication contains images and information relating to tobacco products. Please do not view if you are under the age of 18 years old.