Empire Bespoke Food has rolled out a new deluxe caramel version of the US spread brand Marshmallow Fluff.
Available in cases of 12 x 213g jars, the Caramel Marshmallow Fluff has an rrp of £1.99 and contains no fat, is gluten free and is also suitable for vegetarians.
Like the Original Marshmallow Fluff and Strawberry lines, which are widely available in the UK, the new Caramel Marshmallow Fluff has a variety of uses. It can be smeared on toast, scones, crackers and teacakes. It can also be used when creating cakes, frostings, biscuits, butter creams, pancakes and desserts.
Nina Prabhu, Marketing Manager at Empire Bespoke Foods, said: “We’re delighted to extend our range of Marshmallow Fluff with the launch of a new caramel flavour for 2016. The brand already has a strong and very loyal following in the UK so we’re certain the latest flavour will be a hit with consumers and find its place at the top of a competitive spreads category.
“With breakfast a firm fixture on the agenda for families up and down the country and home-baking continuing to be a huge trend, our Caramel Marshmallow Fluff is the ideal addition due to its unmistakable taste, strong branding and consumer following.”