Barr Soft Drinks has added two new limited-edition flavours to its Sensations range.
Sour Sensation Apple & Cherry – a vibrant fruity fusion with a zesty sour kick – and Cool Sensation Blue Razz – fruity blue raspberry with a smooth, cooling finish – will be available for 12 weeks from September.
Both come in 500ml £1 price-marked packs and two-litre plain packs (RSP £1.99).
A range of impactful, eye-catching POS is available to create theatre around the launch and drive sales.
The new flavour combinations have been developed in line with growing trends, tapping into consumer demand for more complex textures and tastes, and designed to appeal to both adults and younger consumers.
