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Aryzta unwraps festive range of sweet and savoury treats

Christmas muffin

This Christmas, Aryzta Food Solutions is introducing its biggest-ever range of sweet and savoury festive treats, including six new products.

The in-store bakery specialist’s 16-strong Christmas line-up includes four Christmas-themed muffins, a wide selection of mince pies, a gingerbread reindeer, a Christmas cornflake cake with holly decoration and a luxury mince shortcake.

Christmas savoury products include a gourmet sausage roll, festive sausage roll and pasty (all new for 2015) and a light puff pastry slice.

Aoife Kenny, Head of Retail UK at Aryzta Food Solutions, said shoppers are on the lookout for tasty festive treats over Christmas.

“Christmas is a major opportunity to drive in-store bakery sales as shoppers want to indulge themselves and are actively looking for sweet and savoury treats which they can eat on the go.  Offering freshly-baked Christmas treats will increase shopper appeal.”

The Christmas range is backed by a comprehensive range of POS including secondary display units, shelf barkers, shelf strips and posters.

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This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This publication contains images and information relating to tobacco products. Please do not view if you are under the age of 18 years old.