Spar Brand has rolled out a new impulse range of own-brand popcorn, consisting of Sweet & Salted and Salted flavours.
The launch follows the explosion of the impulse popcorn market by 39% in the last year, with own-label products growing by 14%.
Cath McIlwham, Spar UK head of brand said: “The trend for alternative snack choices is growing and we are delighted to respond to this by launching these two new varieties to the market.
“Salted and Sweet & Salted are two of the top-selling flavours in the market place. We are providing our shoppers with not just a very tasty snack, but also a healthier option compared to other snacks and impulse purchases.”
Spar’s new popcorn bags are available now.
